Challenges

Artificial Intelligence (AI) has the potential to revolutionize the fashion industry. It can be used to improve a variety of aspects of fashion in Centric Brands business model, including product design, manufacturing, distribution, marketing. As consumer demands and market trends rapidly evolve, fashion businesses need innovative solutions to stay competitive.

Roles

Technical Introduction and Production Section
Presented information in risk management about predicting potential disruptions in the supply chain, while shipping is optimized through AI-powered logistics planning. Additionally warehouse management can be enhanced by streamlining inventory control and automating key processes, reducing costs, and improving overall efficiency.

Goals

Make recommendations on how Centric Brands can leverage Artificial Intelligence to improve its competitive position in the industry and achieve its strategic business goals. ChatGPT – real-time virtual chatbot that can be embedded on websites, apps, and social media platforms to provide personalized shopping assistance and product recommendations. Midjourney – AI powered design tool that aids fashion designers in generating creative design concepts based on predefined inputs such as themes, color palettes, and style preferences. SAP IBP – to predict trends, customer demand, and market shifts based on historical data which allows to streamline supply chain management and produce the right quantities of inventory.

Solution

Integration of key technologies to address challenges in forecasting & planning, design, sustainability, production, marketing, and launch ChatGPT – Midjourney – SAP IBP